When you can be anything
be Uniquely Your Own.
When you can be anything
be Uniquely Your Own.
Creatively Led. Results Driven. We make it happen.
We develop and execute campaigns that bridge the gap between brands and consumers. Everything we do is done with a commitment to challenge and disrupt. At uyo, we don’t just tell your story, we amplify it.
Earlier this year, we launched a national out-of-home campaign on behalf of Plantein, an Australian brand offering plant-based foods made from pure plant protein.
Designed and led by creative Rhys Dellios Callanan, these billboards populated main Australian highways over July and August 2024. Rhys explains his approach below:
“When tasked with showcasing Plantein’s plant-based meats, we leaned into the product’s truth — a delicious, meaty taste without the meat. Our ‘Real taste. Not real meat’ platform brought fun to the forefront, with playful headlines like ‘Moo-free meat,’ aiming to turn heads and encourage people to see Plantein as the perfect meat alternative — with no compromise on taste.”
Over the past 8 months, it has been great to assist Texco Construction with a variety of marketing services. Specifically supporting the management of their social channels, providing communications advice and showcasing some of the industry-leading projects they’re involved with.
As a company that continues to build industry-leading facilities for Australia’s most prominent industrial REITs, developers, and owner-occupiers, we always look forward to working with the team at Texco HQ.
SupaGarlic engaged uyo to audit their digital strategy and identify any pain points.
We worked with SupaGarlic to audit their current digital strategy including paid media (meta and Google), creative strategy and eDM campaigns. What we found was there was a clear disconnect between the product and the consumer.
We put in place a comprehensive plan to best reach, and resonate with SupaGarlic’s target consumer to drive repeat sales without needing to adjust their budget. What we saw was an engaged audience gaining a deeper understanding of the power behind the SupaGarlic product.
Donovans is a Melbourne icon. They wanted their ethos to be represented across their paid and organic channels to amplify their digital presence, and showcase what the restaurant has to offer – Bombe Alaska and all.
We collaborated with Donovan’s to develop a comprehensive digital strategy encompassing organic social media, paid advertising, CRM management and email marketing. This multifaceted approach was designed not only to boost bookings,but also to enhance the restaurant’s prestigious reputation, reflecting the esteemed image Donovan’s is known for.
With a strong in-store presence, it has been fantastic to be part of LVL UP’s next phase as they enter the e-commerce space.
Pushing the boundaries of hydration, LVL UP’s TGA-listed hydration formula is backed by science, with key benefits including reducing symptoms of dehydration, improving exercise performance, supporting energy levels, and aiding post-exercise recovery.
UYO will be handling the brand’s performance marketing during this phase, along with growing and managing their email database.
It’s always exciting to see what the LVL UP team will do next, and we’re eager to witness the impact this brand will have on the Australian hydration market.
Hotel Sorrento wanted to showcase the hotel and it’s facilities beyond Melbournians.
We developed digital assets (video, images & statics) that encapsulated the Hotel Sorrento experience. We devised a digital strategy utilising meta and Google ads to craft campaigns that would best resonate with potential guests to maximise hotel, dining and spa bookings.
Marilyn Monroe is an icon. For decades she has captured the hearts and minds of audiences across the globe with her talent, beauty, and charm. We needed to ensure Marilyn’s star-power was heard, seen and felt by all her fans in the lead up and throughout the duration of the Marilyn Monroe Exhibition.
To give fans the true Marilyn experience, uyo developed a variety of digital assets, out-of-home assets and exhibition merchandise that reflected her star-power and charm. We also devised a paid digital strategy to maximise ticket sales so we could reach her fans far and wide.
Showcase Society’s new dessert menu whilst capturing the elegance and style of Society.
A three-video series that merges Society’s sophistication with their mouth-watering new dessert menu.
A complete creative and digital strategy was required for a new company selling gaming supplements that are made by gamers, for gamers. uyo’s task was to enhance the brand and develop a creative direction to drive awareness and sign-ups in the lead up to the launch of Cheatcode.
The Lucas group worked with uyo to ideate, capture and execute content for their TikTok channels.
A series of videos that generated over 15,000 views delivered to their 43,000 followers.
A complete refresh was required for Malia Hair as they wanted to rejuvenate their brand with a a simplistic, yet bold approach to their packaging design and brand identity.
uyo created a distinctive brand refresh that embodies the Malia Hair brand identity. Based on market trends and research, we focused on a minimalistic style that is memorable, fun, and connected with the already established Malia Hair community.
HoMie wanted to give an insight into their ReBorn clothing program and the process their garments undertake to be up-cycled.
uyo focused on the impact of the HoMie program whilst showcasing the behind-the-scenes process of HoMie ReBorn to attract consumers to purchase from their ReBorn sub-store.
Action Aluminium is an Australia owned family business that has been operating for over 20 years. They had minimal social media presence and wanted to generate more leads for their business.
We introduced a comprehensive digital and creative strategy that was focused on building an online community for Action consumers, whilst also enhancing their online presence through paid media campaigns with a focus on lead generation.
Vaiva The Planner is a travel app that needed a landing page to reach a broader audience and convey the main features of the app. The brief was to create something that was ‘different to the competitors’ and ‘stands out from the crowd.’
uyo conducted a brand audit to decipher what was needed to build a landing page that was both visually striking and informative. We were able to build assets that represented the Vaiva brand to ultimately design and build a landing page that showcased Vaiva’s key features.
Crusader Caravans wanted to improve their social media presence and create engaging content to showcase that they are more than just a caravan company.
uyo conducted an audit of the Crusader brand and devised a multi-faceted social, design and content strategy. Working with Crusader, we crafted key content pillars that reflected how the brand wanted to be percieved online.
Moose Toys needed a series of YouTube videos promoting a variety of their new toys for their fall season.
uyo worked with Moose to develop storyboards that were punchy, action-packed and suited for their target audience of 5-10 year olds. Once approved, we filmed, edited and delivered 4 videos for some of their most prominent brands such as Akedo Warriors – Teenage Mutant Ninja Turtles, and Goo Jit Zu – Sonic.
uyo worked with community organisations with goal of magnifying their influence and amplifying the impact they have within their communities. Our mission was to spotlight the significant stories of individuals within these entities.
uyo’s strategic approach lays the foundation for every brand, campaign or project we undertake. Drawing from in-depth research and uyo’s unique framework, we ensure our strategies are a blend of brand authenticity, consumer resonance, and most importantly, industry distinctiveness.
Our strategies ensure that no consumer journey is the same, with the overall goal of optimising engagement, harnessing awareness and leaving a lasting impact.
uyo’s strategic approach lays the foundation for every brand, campaign or project we undertake. Drawing from in-depth research and uyo’s unique framework, we ensure our strategies are a blend of brand authenticity, consumer resonance, and most importantly, industry distinctiveness.
Our strategies ensure that no consumer journey is the same, with the overall goal of optimising engagement, harnessing awareness and leaving a lasting impact.
uyo’s performance marketing process is crafted for brands seeking powerful, data-driven solutions. From initial strategy through campaign execution, uyo ensures every effort maximises your ROI and propels your brand forward.
With uyo, every aspect of your performance marketing is meticulously handled to ensure your brand not only reaches but exceeds its goals.
uyo’s performance marketing process is crafted for brands seeking powerful, data-driven solutions. From initial strategy through campaign execution, uyo ensures every effort maximises your ROI and propels your brand forward.
With uyo, every aspect of your performance marketing is meticulously handled to ensure your brand not only reaches but exceeds its goals.
uyo crafts visual narratives that captivate and resonate. Whether you’re seeking powerful social content to engage your audience, or looking for high-end production offerings for those moment that demand the utmost in quality, UYO caters to all your videography needs. With uyo, you don’t just receive a video – you gain a strategic partner committed to showcasing your brand in its most compelling light, whatever the platform.
uyo crafts visual narratives that captivate and resonate. Whether you’re seeking powerful social content to engage your audience, or looking for high-end production offerings for those moment that demand the utmost in quality, UYO caters to all your videography needs. With uyo, you don’t just receive a video – you gain a strategic partner committed to showcasing your brand in its most compelling light, whatever the platform.
At uyo, we know that all great designs originate from a spark of inspiration. This spark ensures we’re able to forge design solutions that strike a perfect blend of creativity and clarity, suitable for any business or brand. Whether it’s crafting a captivating website, sculpting a memorable logo, or rejuvenating presentations, uyo delivers designs that resonate.
At uyo, we know that all great designs originate from a spark of inspiration. This spark ensures we’re able to forge design solutions that strike a perfect blend of creativity and clarity, suitable for any business or brand. Whether it’s crafting a captivating website, sculpting a memorable logo, or rejuvenating presentations, uyo delivers designs that resonate.
uyo believes that the essence of social media lies in the power of storytelling and forging genuine connections. We approach every social account with the aim of bridging the gap between brands and audiences in meaningful ways. We craft social strategies and create content that not only fosters community engagement, but captivates consumers and builds brand awareness.
uyo believes that the essence of social media lies in the power of storytelling and forging genuine connections. We approach every social account with the aim of bridging the gap between brands and audiences in meaningful ways. We craft social strategies and create content that not only fosters community engagement, but captivates consumers and builds brand awareness.
Whether it’s digital or creative strategy, content creation, design, or social media, we dig deep to uncover what your customers value and trust.
At uyo, we make your brand become Uniquely Your Own…find out how.
